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Shop 3 Dendy Plaza 26 Church St Brighton, Victoria, 3186

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The Ten

AUTHOR: Lauren Cochrane

White T-shirt, Miniskirt, Hoodie, Jeans, Ballet flat, Breton top, Biker jacket, Little black dress, Stiletto, Trench.

What are you wearing? In all likelihood, your outfit will feature at least one of these 10 items. Familiar, commonplace, ubiquitous - each piece has become an emblem of a certain style, carrying its own connotations and historical significance. They aren't just clothes - our social history is contained within these perfect 10 pieces. They're vessels that hold the history of style, politics and identity: while trends may come and go, these are here to stay.

The Ten includes deep dive explorations into each item's history, how it gained its reputation, and what it means today, accompanied by stylish photography and illustrations. Stories of iconic adopters and landmarks in the story of each piece reveal how they have achieved their status as so ubiquitous and yet so extraordinary. From the evolution of the white T-shirt from army staple to symbol of achingly cool simplicity, the hoodie's birth in the monasteries of Rome to its domination of streetwear, and the transition of the stiletto from the feet of fifteenth-century Iranian equestrians to those of New York businesswomen, The Ten puts fashion in context. Showing how certain pieces are just as ubiquitous on the catwalk as on the street, Lauren Cochrane's crucial volume defines the fashion items that make up your wardrobe, and how they got there, providing the perfect excuse - a pedigree, a narrative, a realness - for the reader to wear them time and time again.

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  • You can find us at street level under the Dendy Palace Cinema, Brighton.
  • There is ample parking (90 minutes free) with an entry via St Andrews St.
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Contact Details

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Shop 3 Dendy Plaza
26 Church St
Brighton, Victoria, 3186
PH: (03) 9553 8033
FAX: (03) 9592 6955